This BT ad is part of a series of ads it was good to begin with but now I am bored of them.....bored like I am of Eastenders or Hollyoaks. I think it was a great idea and was well executed with a nice level of realism and humour but now I am bored of these ads, they're not even funny anymore at least humour which is boredom's lifelong foe could have saved me from not liking this ad anymore. Three ways to improve this ad:
1) Use some new characters or a whole new family scenario
2) Make it funnier and punchier if you know what I mean
3) Maybe even an animated family that could have their own digital campaigns too....like websites, blogs, twitter accounts. With characters being families who live in the same street/neighbourhood could be more compelling and more interesting
I am available for freelance work I charge a very low fee....very low indeed! Unfortunately, I cant find the new one but you have probably seen it.
This is a good old BT ad I remember this vividly!
good stuff one of the previous (recent) BT ads
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