As the diagram above shows 3D TV is a reality which could be coming to your home soon. Well, according to an article from the BBC 3D TV is a distinct possibility. Channel 4 have already had a 3D TV trail a few weeks ago and some sport matches have also been trialed in 3D. Sky have also announced that they plan on having 3D TV channel by 2010. This is pretty exciting as the thought of watching 3D TV sounds unreal. I think it could also have various benefits for advertisers too. Products could be advertised in more creative ways. Products would appear sharper and I am sure this advance in technology would change the way TV advertising is conducted. Although, maybe I am getting a little ahead of myself as it could be years before 3D TV is as common as HD TV and technically HD TV is still growing and has not taken off yet. Additionally, the article from the BBC also highlights the difficulty broadcasters face in providing 3D. It is very interesting just to consider the impact 3D TV could have and you wouldn't need to wear thos silly red and blue specs!
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